As always, we'll start from the top. This year's sideline cap features a unique slanted stripe on the bill of the cap. Can't say I'm a big fan of it, but it's easily an improvement on some of the recent hat designs. These designs come available in adjustable and fitted versions. These are priced at $32.99.
It is nice to see Under Armour do something different, as many of the previous designs have just featured slight tweaks over the years. Also, gotta love the contrasting color squatchee!
The same design with the odd bill stripe is also used for the visors. For now, the website only showcases blue and white versions, but I would expect to see an orange one in the stores. It is odd that the white visor features an orange AU logo with a blue outline, whereas the white cap features the normal blue and orange logo. These will run at $28.99.
Under Armour also has a plain style hat, again available in fitted and adjustable styles. These are extremely similar to the hats released last year, possibly with just a new material if anything. Again, the website only showcases white and blue versions, but there probably is an orange version available, too. These will run a little cheaper than the other hats at $24.99.
Under Armour loves to do some crazy things with their polo designs, relatively speaking. Last year had the weird sublimated arrow. Under Armour has recently been pushing a "heathered fabric" that features a unique pattern. That fabric and pattern don the shoulders, sleeves, and collar of the new sideline polos. Grabbing the newest polos will cost you $79.99.
The heathered fabric doesn't look very off-putting in these promo photos, but it's very noticeable in these photos from the AU Bookstore.
|Photo via @AU Bookstore|
The second style, what Under Armour is calling "Kirkby," is just horizontal striping throughout the entire piece. The website lists two versions available - navy and black. Again, wouldn't be surprised to see an orange version. These are slightly cheaper than the "Showdown," priced at $69.99.
This is when things get fun. Just like the polos, Under Armour enjoys going a little crazy with the t-shirts. This is where I see this year's line being stronger than last. Last year's designs weren't necessarily bad, but there were a few items that really hurt the line overall. From what's already available, this year is a big improvement.
Let's start with the athletes' shirt. Each year Under Armour picks a design to hand out to every athlete. These are very simple and feature a slanted stripe on the sleeves, very similar to the caps at the top of the page. Again, there is only a blue and white version listed online, but I expect to see an orange one, especially after you take a look at the sets below. These, and most of the shirts featured, will run at $39.99.
This design is also available in long-sleeves, with all three colors. These will be $44.99.
Alongside the athlete shirts, there's also a team shirt. Now, the website (and possibly all the stores) only showcases football, but you'll see athletes wearing their individual sport underneath the stripe. Under Armour has truly loved pushing Auburn football's uniform stripes, and I think these are some of the best they've released lately. These are priced at $29.99.
These will also be available in long sleeves, and priced at $37.99.
The next shirt is one of the latest designs released, and easily my least favorite. Auburn has used a logo very similar to this one a few times over the last few months, and I've never liked it. Why? Cause not only is it a poor design, it's nothing unique. This design motif is used so often there's even a site dedicated to proving it. So, needless to say, I wasn't happy to see it on a t-shirt. Granted I really love the circle stripes on the bottom, I'd love to see it around something completely different. This shirt will cost you $32.99, if you really want it.
Along with the new logo designs, Under Armour has really enjoyed pushing the classic throwback logos. The next set is a mix of the two, with one old logo and one new(er). I've never really liked the eagle logo, but many people do by the feedback I've gotten on Twitter. I do like the Sailor Cap Aubie, although it doesn't seem to be as distressed as some other Under Armour shirts featuring the same logo have been in the past. Both of these cost $29.99.
Probably the oddest design of the year features a two-tone shirt, with contrasting colored shoulders. I posted these to Twitter to get a reaction, and I didn't get a good reception back. I'm still split on whether I like them or not, and of course some look better than others. They'll cost $39.99.
Oddly enough, there are more options available at the AU Bookstore than available online.
Finally, there's a few individual designs that have been released thus far. Due to the few variations, I've just lumped them together here. (Do note a few are youth sizes specifically.) They'll run anywhere from $32.99 to $44.99.
|Larger version here|
Possibly the most popular item each year, the jerseys, are extremely similar to last year's set. This year, there will be three numbers to chose from, rather than the two last year. Don't get mad at Auburn, as this has become a normal choice from universities after the recent legal issues regarding using player likeness. Generic numbers are here to stay for a while, so be glad you have the choice between two of Auburn's greatest player numbers (the use of these numbers, especially the #34, on a modern template will be saved for another day, probably). Replica jerseys will cost $74.99 for adults, and $64.99 for youth sizes (although I have seen them at $84.99 and $75.99 recently).
Football jerseys are IN - and we couldn't be more excited. And yes, Cam's #2 jersey is BACK! #wareagle pic.twitter.com/noaRZtNGRQ— AU Bookstore (@aubookstore) July 6, 2016
The biggest update to the line of jerseys this year is the addition of a "premier" jersey. These were actually available in-store during the middle of last season, but they were never added online. These updated jerseys are a much better quality than the replica editions, as the numbers and lettering are all embroidered tackle twill, which is much closer to the on-field style than the older screen-printing option. These are a big upgrade in every option, and well worth the higher price tag. It's almost unbelievable they are offering these at a $104.99 price tag. I would highly recommend purchasing one of these rather than their cheaper counter-part.
|Photo via @AndersBookstore|
This year's shorts also carry the slanted stripe motif from the caps and team shirts. They're $54.99, so I hope they're comfy.
One of the best things, in my opinion, that Under Armour has done over the past year or two is release the shoes designed specifically for the athletes for sale to the public. Under Armour shoes get a bad rep for lack of support and other issues, but kudos to the guys in Baltimore for making their product better with every installment. Today's UA shoes are incredibly comfortable and a great choice in my eyes. Prices will vary, of course, but they'll run in the $130 range.
Do not miss out on these babies. Under Armour athletic shoes, available now. Limited quantity and sizes available. pic.twitter.com/Rvp106vU0G— AU Bookstore (@aubookstore) April 12, 2016
This is nowhere near being a full-look at the Under Armour products that are currently or will be available this season. Hopefully you enjoyed this look at a good portion of the new line this season. These items can be found online at the AUTeamShop, and in-store at any of the campus bookstores, including the AU Bookstore, Anders Bookstore, and J&M Bookstore.